There’s seems to be all kind of fuss lately about ‘new’ film financing models such as Crowd Funding. And for good reason! Independent Producers are making real headway financing their films this way. Almost every day I hear of a new case study of someone successfully raising money for their film utilizing crowd funding methods- the most popular way being by making a video presentation and placing it on a site like Kickstarter….but I’ve also seen some really impressive individual websites with video presentations on them.
So the question then arises….
CAN YOU FUND YOUR ENTIRE BUDGET WITH CROWD FUNDING ALONE?
The answer is YES…and NO.
Yes, there are definitely some producers accomplishing that (in my experience, most of them have budgets way under $1 million).
And No because in reality, MOST of the cases I hear about use Crowd Funding to supplement other traditional film funding methods. But that’s still great news! Imagine instead of having to find a gap or bridge loan from a bank, you could bridge your own gap with some crowd funding? Or how about raise finishing funds….or P&A funds….or even a Film Festival fund for your film?
And that brings us to >>>>> The HYBRID Film Financing Model whereby you should really be thinking of Crowd Funding as a way to buttress other traditional funding methods. Think about it like this… in today’s market you need to be as CREATIVE as possible when financing your film, and that means you need to be open to cobbling together financing from several different sources.
Thomas Mai & I talked about Crowd Funding and Hybrid Funding a lot last month at our Micro Major Berlin Workshop, and will be delving into it even deeper during our upcoming MICRO MAJOR LONDON 3-DAY INTENSIVE TRAINING, May 7-9 in London.
(By the way, if you would like more info on MICRO MAJOR LONDON 3-DAY INTENSIVE and to take advantage of the early bird tuition AND bring a friend or colleague for free *until March 15 only*, just CLICK HERE).
And otherwise, I’d love to hear YOUR thoughts on Crowd Funding vs. Hybrid Film Financing Models. Any success stories? Questions? Comments?
I’ll try to get some links to sample Crowd Funding videos posted up too!