But I’ll start with the fact that we had a great premiere on opening night and it was just such a great experience to be there for that. I don’t have any acquisition updates I can share with you yet but I will keep you apprised as things happen.
One thing that really struck me though about SXSW is that so far there haven’t been any big splashy deal announcements like Sundance and Berlin for example. Hmmmm…. is SXSW not a big acquisitions festival? I guess we’ll find out as the days go on.
I had several conversations with buyers at the festival though who said they felt that it’s still a sellers market and will probably remain that way for the next year to 18 months. Which leads to my first take away which is….
If you have a film you can get into production and to market in the next year – DO IT. As in, fast track things to make it happen even if it means dropping your budget to lower than you’d like in order to roll cameras.
I know this strategy isn’t possible for every project of course but what about other projects on your slate?
For example, there’s projects on my slate that have period elements to them or are shooting in foreign locations where lowering to SAG ULB isn’t possible. But this is where having a diversified slate comes in handy. Surely there’s something you can shoot and post in the next year?
I was talking to one of my investors at the premiere and we both said how we couldn’t have planned better timing to release our film into the marketplace. A year ago, there would have been much fewer prospects. Now we’re in a sellers market so at least there’s more potential there and more demand in the marketplace.
Right now I’m already reverse engineering a few projects to be able to submit to Sundance and SXSW in 2018. I mean, no guarantees anything will get in of course but if they are projects I’m planning on making anyway, why not play right into the market if possible?
I’ll be back in a few days with more take-aways and observations I had from the festival. But I can tell you that I had an amazing experience after not having been to SXSW in almost 10 years (!) – so much has changed, it’s really buzzing with activities, ideas, people….and the people I met and the ideas I was exposed to really made it worth the trip.
What about you? Those of you who went any take aways to share? Let’s discuss in the comments section below.
And that’s a wrap for today everyone. I hope you have a fabulous day ahead and I’ll speak to you again soon…
PS: Planning on taking your film to upcoming MIPTV or Cannes and need help? I’m accepting applications for my Film Market Consulting which you can learn more about here.