Last week I had a lot of positive momentum on the film projects I’m producing. Isn’t it always like that – when it rains, it pours? (hey, I’m not complaining!)
But let me tell you it was no accident. I’ve been actively pursuing several things simultaneously, not sequentially. Full court blitz on all fronts. And yes, I’ve found this to make a big difference especially in terms of gaining momentum with my projects. I like to call it Renegade Producing 8-)
I read Graham Taylor’s LAFF keynote speech and it confirmed for me how important Entrepreneurial Filmmaking is in today’s marketplace. And by entrepreneurial I don’t mean DIY or Direct Distribution….although in some cases, it could be that. But for me personally, I’m aiming much higher than DIY… I’m beginning each project aiming for the top and getting in business with distributors from the beginning (in the form of pre-sales) so that there is a solid structure in place from the get-go. Who wants to hustle up financing for a film only to find out later there are no buyers for it?
I have to say it drives me crazy when so called ‘experts’ deride the notion of working with distributors…. what’s the deal with that? If you have a project worthy of the market, why wouldn’t you want to get into business with distributors? Why wouldn’t you want to get paid for your work and make a sustainable living as a creator? Honestly, I just don’t get it but maybe anyone reading this can enlighten me?
Let’s face it, as GT says there are ‘thousands of permutations to how movies are financed, distributed, and consumed and who own them’. Personally I don’t think you can afford NOT to explore every option imaginable when putting your film together. The clients I work with on a daily basis are all converts to entrepreneurial filmmaking and are all succeeding wildly with getting their films into the hands of top talent and big partners. No excuses, just straight to the top.
So I turn this over to you – what are you doing to be a Renegade Producer? Are you utilizing the ‘simultaneous rather than sequential’ approach? And what results are you seeing?